Wednesday, June 27, 2012

Mary Kay Wins Three ETHOS Awards

Mary Kay Inc. recently won three 2012 Ethos Awards at the U.S. Direct Selling Association’s Annual Meeting. ETHOS Awards are given annually to DSA member companies with programs that empower independent direct sellers and fuel business processes.

The Inspiring Stories program, Lobbying for Good program and Mobile Virtual Makeover App were all selected as sub-category winners for Public Affairs, Public Awareness and Mobile Technology respectively. In addition, the Mobile Virtual Makeover App emerged as the overall winner of the Marketing & Sales Campaigns category!

The Inspiring Stories program launched last fall, focused on the issue of Domestic Violence through the creation of empowering documentaries.

The Lobbying for Good program united independent sales force members, employees and domestic violence advocates behind the goal of encouraging law makers to pass legislation in support of funding and programs for domestic violence victims and survivors.

The Mobile Virtual Makeover App launched in the U.S. and Brazil has already received over 300,000 downloads. Our goal is one million downloads by the end of its first year.

We’re proud that the Company continues to be a leader in both innovation and inspiration. For more information about Mary Kay products or the business opportunity contact Angie Goodwin Johnson.


Contact: Angie Goodwin Johnson 
Tel: 301-943-6944
Email: agoodwin-johnson@marykay.com

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