Tuesday, November 19, 2013

'Millennials:' the new face of business travel

(CNN) -- The long-held stereotype of the business traveler -- predominantly male, predominantly white, suited up with a briefcase in hand -- is swiftly changing. According to some, the shifting landscape is all down to the 'millennials.' Young, diverse, tech-savvy, and umbilically connected to their smart phones, the post-80s generation is expected to account for half of all business flights by 2020. It's no wonder airlines and hotels are racing to meet their needs.

Generation last-minute

"The two things they want different to other generations, is they want spontaneity, and they want to be connected," notes Lee McCabe, the global head of travel at Facebook.

"This is the generation that is more likely to change travel plans at the last minute, they're more likely to book at the last minute, and they want to be connected 24/7."

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